The first step: reducing the overall amount of waste in the first place by preventing waste at source.

By using our purchasing power as consumers and businesses, choosing products which are produced sustainably, use little or no packaging and are durable, we can reduce the amount of waste generated.

Buying only what we really need and avoiding single use products really helps to reverse the trend of today’s throw-away society. And ensuring the food we buy is not wasted is good for the environment and your pocket